Search Engine Optimization

What is SEO and Why is it Important?

SEO is the process of making a website optimized for search engines and the user experience in order to rank higher in searches. The overall purpose of SEO is to increasing traffic to a site and increase conversions. 

Local SEO

A local SEO strategy is crucial for businesses with brick and mortar locations or those that provide a service to a specific area, especially those that are just starting out. Where you’re located, we’ll help get you ranking on the first page of google’s results for local keywords. We accomplish this through creating citations that last in reliable online directories, targeting relevant location-specific keywords, writing content optimized to rank for these local keywords, google my business creation and management, etc.

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eCommerce SEO

With so many products shopped for and sold online, your business needs the advantage that seo can give it. We’ll optimize your online store whether it’s built through shopify, wix, or through some other platform. With a tailored eCommerce SEO strategy for your business we’ll help your online store products rank higher than your competitors.

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Website Development

How your website is built and structured significantly impacts SEO. We can build or restructure your site to be optimized for search engines and create custom assets to enhance your site.

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Paid Media & Advertising

SEO is just one of the effective ways to grow your business over time. Adding Paid advertising will help you get results now while you build up your site’s SEO strength.

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Frequently Asked Questions

Search engine optimization is something that most people know very little about. Here are answers to some the questions that you might have in regards to SEO

How quickly can I expect to see results from SEO?

While you get the benefits of paid advertising very quickly, as soon as you stop paying for ads you’ll lose that benefit. SEO is the opposite. SEO takes longer before you see benefits but the benefits are lasting. Expect to start seeing results about 3 months after starting SEO. Note that your budget and how competitive of an industry your company is in play roles in how dramatic the positive results are after several months.

Why is SEO important?

In the majority of searches most people don’t even view the second page of a search engine’s results. If you’re organization or business is not appearing on the first page of google and other search engines for key search terms related to your business then potential customers aren’t going to be able to find you. This is where SEO comes in. Since we know what factors search engines are looking for, we can implement changes that will make you more appealing to search engines and thus get you ranking on the first page of the SERP (search engine results page). Ranking on the first page of a search engine for relevant keywords can significantly increase traffic to your site and conversions.