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#HumanHappiness

A Letter About HumanHappiness™

A letter from Alex Blaisdell, CEO & Founder, Sixth Media.

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Alex Blaisdell

Updated:

Dear business builder/fellow human,

I see you.
Not the polished version people see online.
The real one.
The one making decisions that do not shut off at night.
The one carrying responsibility for customers, employees, families, and a future that still feels unfinished.

My name is Alex Blaisdell, and I am the CEO and Founder of Sixth Media. But more importantly a father, husband, a brother, and friend.

I have built businesses. I have led teams. And I have felt the weight that comes with trying to grow something meaningful while holding everything else together at the same time.

Building a business can be deeply fulfilling work.
It can also be heavy work.

And over time, one truth became clear to me:

Growth that costs you your life outside of work is not success.
It is just a different kind of loss.

That belief is why I created HumanHappiness™.

What HumanHappiness™ Means to Me

HumanHappiness™ is my standard for how growth should show up in real life.

It is the belief that strong business outcomes should create capacity, not consume it.
That progress should feel steady and intentional, not frantic.
That success should ripple outward into life, not collapse inward on the people building it.

When growth is healthy:

  • Decisions feel grounded
  • Priorities stay focused
  • Effort compounds instead of scattering
  • And work supports life instead of competing with it

HumanHappiness™ is not about avoiding hard work.
It is about doing the right work, in the right order, with the right support.

Why This Matters Beyond Any One Business

This belief goes deeper for me than just individual companies.

I love this country. I value freedom. I value the relationships that matter most. And I believe one of the most powerful ways we protect what matters most is by supporting entrepreneurs who are building strong, independent businesses.

When entrepreneurs build strong businesses, people gain more autonomy.
More stability.
More confidence.
More voice in their own lives.

Strong businesses give people the ability to provide for their families, show up for the people they care about, and invest back into their communities. They allow decisions to be made from a place of security instead of fear, and responsibility instead of pressure.

That is how leadership grows.
That is how communities stay resilient.
That is how a country becomes stronger from the inside out.

Not through noise or division.
Not through pressure or control.
But through capable people exercising freedom, honoring their commitments, and building sustainable businesses that last.

That is how I believe America wins, and we win together.
And that is a version of progress I am proud to build toward.

Why I Started Sixth Media

I have seen what happens when growth is pursued without direction and a lack of leadership.

Leaders chase every new tactic.
Teams stay busy without knowing what actually matters.
Momentum feels fragile.
And life outside of work slowly shrinks.

I do not believe that is the cost of ambition.

Sixth Media exists to help businesses grow with clarity, accountability, and intention, so success strengthens the people building it instead of burning them down.

That belief shapes how we work, who we partner with, and how we measure success.

HumanHappiness™ in Practice

This philosophy is not aspirational. It is operational.

You win through clear priorities, confident decisions, and outcomes tied to real business results.

We win by building long-term partnerships rooted in trust and earned results, while fostering a culture that supports our team, their families, and work they are proud to stand behind.

Everyone wins when healthier businesses create more stability, more freedom, and more capacity to support the people and communities around them.

That is not theory.
That is lived experience.

What This Means for You

If you are reading this, you are probably not chasing growth just to say you are growing.

Maybe you want more consistency.
More confidence in your direction.
More room to think clearly and lead well.

Or maybe things are already working, and you want to protect what you have built without sacrificing everything else along the way.

HumanHappiness™ exists for both seasons.

It is not about perfection.
It is about sustainability.
It is about building something you can stand behind in business and in life.

My Commitment to You

I do not promise shortcuts.
I do not chase shiny objects.
And I do not believe stress is a strategy.

What I do promise is this:

We will treat your business like something that affects real people.
Because it does.

HumanHappiness™ is my way of making sure growth works not just on paper, but in the real world for you, for your team, and for the lives connected to the work you do.

If this resonates, you are in the right place.

Alex Blaisdell, CEO & Founder at Sixth Media

Alex Blaisdell

CEO & Founder, Sixth Media

Real Relationships + Shared Trust + Win Win Win = HumanHappiness™

Win. Win. Win.

How we work shapes more than results. It shapes relationships.

We believe the strongest outcomes come from shared success. HumanHappiness™ is our standard for how growth should feel in practice. It means clarity for clients, integrity in how partnerships are built, and work that supports healthy lives beyond the screen. When those things are true, progress compounds and trust lasts.

  • 01

    You Win

    Clear direction, confident decisions, and outcomes that tie back to real business revenue.

  • 02

    We Win

    Long‑term partnerships built on trust and earned results are key to a healthy culture that supports our team, their families, and the work they’re proud to stand behind.

  • 03

    Everyone Wins

    Winning in business creates more than revenue. It creates capacity to provide, support, and show up for the people you care about most.

A Sixth Media team reviewing work together

HumanHappiness™

Growth should make life better.

HumanHappiness™ is the standard behind every decision we make, how we do business, and how we treat every relationship. We look for the outcome where you win, our team wins, and the people you both go home to win too.

That’s why every recommendation starts with what’s best for you.

  • Advice we’d follow in our own business
  • Straight answers that keep you moving forward
  • Partnerships that grow because they keep delivering
Talk to a strategistThirty minutes.

Company Values

  • What in the Health

    We take care of our physical, mental, and emotional health so we can show up with focus, energy, and consistency for our partners, our team, and our families.

  • Talk Through the Fence

    We communicate with clarity and care, set clear expectations, and follow through. Trust starts with doing what we say we'll do.

  • Row Together

    We move in the same direction, take shared responsibility for outcomes, and support one another through cooperation. Success is collective, not individual.

  • Enjoy the Bike Ride

    Growth isn't linear, but it should be sustainable. We stay committed through challenges without glorifying burnout, and we build momentum that lasts.

  • Lead with Kindness

    We bring steady leadership that's grounded, human, and honest with what's real.

  • Be Legendary

    We take ownership of outcomes, hold ourselves to high standards, and stand behind our work. Excellence is earned through consistency, not slogans.

What are you waiting for

Let's find out what your business actually needs.

Thirty minutes on a call. We'll ask about your goals, look at what you're running now, and come back with a recommendation built for your business. You'll get something useful out of it whether or not you ever hire us.

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