Overview Join to apply for the Search Engine Marketing Specialist role at Microchip USA . Microchip USA is headquartered in Tampa, FL. We work with the largest electronic manufacturers in the world to mitigate and resolve board-level shortages related to the Integrated Circuit and Semiconductor shortage. During this process, we are helping save jobs and livelihoods worldwide! To be a part of our high-energy and motivated team, you will be Efficient , Dedicated , and Excellent . Our mission is to Empower Global Electronics Manufacturing. Responsibilities Track, report, and analyze performance data across various paid platforms to make data-driven decisions that optimize or improve marketing strategies. Create and maintain campaigns on a daily basis. Collaborate with the marketing team to create content for paid platforms. Optimize and maintain search engine marketing and paid social media campaigns. Perform A/B tests to improve and optimize paid marketing efforts. Optimize ad copy and website pages. Maintain and optimize email marketing efforts. Implement innovative marketing strategies. Other duties as assigned. Qualifications Required Microsoft Office: Excel, Word, Outlook, OneDrive Bachelor's Degree 1 year paid social platforms experience: LinkedIn, Meta, YouTube, Twitter, etc. 1 year paid ads experience: Google Ads, Microsoft Ads 1 year email marketing experience Data management experience CRM experience Preferred Knowledge of Google Search Engine, Google Analytics, Google My Business, Google Tag Manager, and Google Ads Editor Prior SEO knowledge Degree in related field Experience with automations Experience with ZoomInfo Experience with Zoho One Experience with Zapier Experience with Adobe Suite or Affinity Additional Seniority level: Entry level Employment type: Full-time Job function: Marketing and Sales Industries: Semiconductor Manufacturing #J-18808-Ljbffr Microchip USA
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