Brand Manager Job at Anzaa Consultants, Chicago, IL

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  • Anzaa Consultants
  • Chicago, IL

Job Description

Job Description

Job Description

My client is leading FMCG Multinationals Company based out of Chicago ,USA looking for professional Brand Manager from Personal care category-African Hair care brand, Key Responsibilities:

To prepare and execute marketing and brand building strategy and to attain given top line and bottom line targets through development of requisite marketing mix.

To perform Market research and analysis.

  • To ensure achievement of top line and bottom line targets through providing marketing planning, support and execution.
  • To ensuring optimal utilization of resources of Market research agencies, Advertising agencies, Media Agencies.
  • To identify research needs, evaluate Market Research proposals and to implement and control necessary actions emanating out of research.
  • o do both primary and secondary sales analysis.
  • To do Competition / consumer, Media and Profitability tracking.
  • To formulate long term and short term strategy objectives and prepare incremental plans for marketing and brand building and to execute those plans.
  • To ensure development and implementation of marketing mix elements in line with Business/ Marketing Plans. The elements would include:
  1. Communication Strategy (including advertising)
  2. Promotional Plan (Consumer Promo, Trade Promo, Merchandising and other visibility initiatives)
  3. Media Planning
  4. Packaging
  5. Pricing Decisions
  6. Product Development

Must Have :

  • 4 to 7 years experience in African Haircare Brand.
  • candidates should be & US Citizens , ideally from similar background who are already based out of Chicago or willing to move.
  • should have prior experience working for Ethnic haircare.

Job Tags

Temporary work,

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